Multimedia Seminars
John Brown's Multimedia Seminars offer highlights from John's highly acclaimed Knowing the Essentials seminars in CD ROM or Audio cassettes, and come with a booklet in which to follow along.
CD-ROM Format ($149)
| Seminar | Description | |
|---|---|---|
| Board Advocacy CD | Prepare Board members for major gifts and planned giving solicitations; develop a sense for gift arrangement priorities; and strategize new ways to approach and understand prospects. | |
| Educating Donors CD | Learn why donors make gifts; how to begin or expand a bequest program; and how to segment your prospects for more effective solicitations. | |
| Pre-Campaign Planning CD | Write a solid case statement as a team; how to enhance volunteer participation; and ways to ensure Board involvement throughout the life of your campaign. |
Audio Cassette Format ($19.95)
| Seminar | Description | |
|---|---|---|
| Board Advocacy Cassette | Prepare Board members for major gifts and planned giving solicitations; develop a sense for gift arrangement priorities; and strategize new ways to approach and understand prospects. | |
| Educating Donors Cassette | Learn why donors make gifts; how to begin or expand a bequest program; and how to segment your prospects for more effective solicitations. | |
| Pre-Campaign Planning Cassette | Write a solid case statement as a team; how to enhance volunteer participation; and ways to ensure Board involvement throughout the life of your campaign. |
